/* =====================================================================
   KOTA LABS · Sistema visual (v2 · octubre 2026)
   Base crema, tarjetas blancas redondeadas y carmín Kota como acento.
   Tipografía grotesca de titulares grandes y compactos (Inter Tight)
   con texto en Inter. Bloques oscuros en negro cálido, redondeados.
   ===================================================================== */

:root{
  color-scheme: light;
  /* ---- superficies ---- */
  --white:#FFFFFF;
  --cream:#F8F4EF;          /* crema Kota: fondo general */
  --cream-2:#F2EBE2;        /* crema profundo: secciones alternas */
  --cream-3:#E8DED2;
  --ink:#1C1917;            /* negro cálido para texto y bloques oscuros */
  --ink-2:#262220;
  --ink-3:#36302C;
  /* ---- texto ---- */
  --text:#1C1917;
  --muted:#6B645E;
  --faint:#9C948C;
  --line:#E7DED3;
  --line-2:#F0E9E0;
  /* ---- acento ---- */
  --accent:#C4122F;         /* carmín Kota */
  --accent-ink:#9C0E25;
  --accent-soft:#FBE9EC;
  --accent-light:#FF7F91;   /* carmín legible sobre negro */
  --ok:#1D7A4C;
  --ok-soft:#E7F4EC;
  /* ---- tipografía ---- */
  --font-head:'Inter Tight','Inter','Helvetica Neue',Arial,sans-serif;
  --font-body:'Inter','Segoe UI',Roboto,Arial,sans-serif;
  --font-mono:'Inter','Segoe UI',Roboto,Arial,sans-serif;
  /* ---- geometría ---- */
  --radius:16px;
  --radius-sm:10px;
  --radius-btn:6px;
  --shadow-1:0 1px 2px rgba(28,25,23,.04),0 2px 8px -2px rgba(28,25,23,.06);
  --shadow-2:0 2px 12px rgba(28,25,23,.10),0 24px 60px -36px rgba(28,25,23,.35);
  --shadow-feat:0 2px 12px rgba(0,0,0,.15);
  --container:1240px;

  /* alias que usa la demo del formulario */
  --bg:var(--white);
  --bg-soft:var(--cream);
  --card:var(--white);
  --card-2:var(--cream-2);
  --border:var(--line);
  --border-soft:var(--line-2);
  --accent-warm:var(--accent);
}

*,*::before,*::after{box-sizing:border-box;margin:0;padding:0}
[hidden]{display:none!important}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{font-family:var(--font-body);font-size:16px;line-height:1.6;color:var(--text);background:var(--cream);overflow-x:hidden;-webkit-font-smoothing:antialiased;font-feature-settings:"cv11","ss01"}
img{max-width:100%;display:block}
a{color:inherit;text-decoration:none}
button{font:inherit}
h1,h2,h3,h4{font-family:var(--font-head);color:var(--ink);line-height:1.08;letter-spacing:-.02em;text-wrap:balance;font-weight:700}
p{text-wrap:pretty}
:focus-visible{outline:2px solid var(--accent);outline-offset:3px;border-radius:4px}
.mono{font-variant-numeric:tabular-nums}
.container{max-width:var(--container);margin:0 auto;padding-inline:32px}
@media(max-width:760px){.container{padding-inline:20px}}
@media(max-width:420px){.container{padding-inline:16px}}

/* =============== TIPOGRAFÍA DE SECCIÓN =============== */
.eyebrow{display:inline-flex;align-items:center;gap:8px;align-self:start;justify-self:start;width:max-content;max-width:100%;font-family:var(--font-head);font-size:.74rem;font-weight:600;letter-spacing:.06em;text-transform:uppercase;color:var(--ink);background:var(--white);border:1px solid var(--line);padding:6px 12px 6px 10px;border-radius:999px;line-height:1.2}
.eyebrow::before{content:"";width:7px;height:7px;border-radius:50%;background:var(--accent);flex:none}
.eyebrow.light{color:#fff;background:rgba(255,255,255,.08);border-color:rgba(255,255,255,.16)}
.eyebrow.light::before{background:var(--accent-light)}
.sec-head.center .eyebrow{justify-self:center}
.h-xl{font-size:clamp(2.6rem,6vw,4.6rem);font-weight:700;letter-spacing:-.03em;line-height:1}
.h-lg{font-size:clamp(2rem,4vw,3.2rem);font-weight:700;letter-spacing:-.025em;line-height:1.04}
.h-md{font-size:clamp(1.45rem,2.4vw,1.9rem);font-weight:650}
.lead{font-size:clamp(1.05rem,1.4vw,1.2rem);color:var(--muted);line-height:1.6;max-width:60ch}
.lead b,.body b{color:var(--text);font-weight:600}
.body{color:var(--muted);max-width:62ch}
.sec-head{display:grid;gap:18px;max-width:780px;margin-bottom:48px}
.sec-head.center{margin-inline:auto;text-align:center;justify-items:center}
.sec-head.split{max-width:none;grid-template-columns:1.1fr .9fr;align-items:end;gap:48px}
@media(max-width:900px){.sec-head.split{grid-template-columns:1fr;gap:18px}}

/* =============== SECCIONES Y FONDOS =============== */
.section{padding-block:104px}
.section.tight{padding-block:72px}
.bg-paper{background:var(--cream-2)}
.bg-sand{background:var(--white)}
.bg-ink{background:var(--ink);color:#D8D1C9}
.bg-ink h1,.bg-ink h2,.bg-ink h3,.bg-ink h4{color:#fff}
.bg-ink .lead,.bg-ink .body{color:#BDB4AB}
/* los bloques oscuros flotan sobre el crema, redondeados */
.section.bg-ink{margin-inline:clamp(10px,2vw,24px);border-radius:28px}
.bg-grid{background-color:var(--cream)}
.bg-grid-ink{background-image:none}
.rule{height:1px;background:var(--line);border:0}
@media(max-width:760px){.section{padding-block:72px}.section.tight{padding-block:56px}.section.bg-ink{border-radius:20px}}

/* =============== BOTONES =============== */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;padding:12px 22px;border-radius:var(--radius-btn);font-family:var(--font-head);font-weight:600;font-size:1rem;letter-spacing:-.005em;line-height:1.4;cursor:pointer;border:1px solid transparent;transition:background .2s,color .2s,border-color .2s,transform .2s,box-shadow .2s;white-space:nowrap}
.btn svg{width:17px;height:17px;flex:none;stroke:currentColor;fill:none;stroke-width:2;stroke-linecap:round;stroke-linejoin:round;transition:transform .2s}
.btn:hover svg{transform:translateX(3px)}
.btn-primary{background:var(--accent);color:#fff}
.btn-primary:hover{background:var(--accent-ink)}
.btn-dark{background:var(--ink);color:#fff}
.btn-dark:hover{background:var(--ink-3)}
.btn-line{background:var(--white);color:var(--ink);border-color:var(--cream-3)}
.btn-line:hover{border-color:var(--ink)}
.btn-ghost-light{color:#fff;border-color:rgba(255,255,255,.32);background:transparent}
.btn-ghost-light:hover{border-color:#fff;background:rgba(255,255,255,.06)}
.btn-sm{padding:8px 16px;font-size:.92rem}
.btn-lg{padding:14px 26px;font-size:1.04rem}
.link-arrow{display:inline-flex;align-items:center;gap:8px;font-family:var(--font-head);font-weight:600;color:var(--ink);border-bottom:1.5px solid var(--accent);padding-bottom:2px}
.link-arrow svg{width:16px;height:16px;stroke:var(--accent);fill:none;stroke-width:2;transition:transform .2s}
.link-arrow:hover svg{transform:translateX(3px)}

/* =============== CABECERA =============== */
.topbar{background:var(--cream-2);color:var(--muted);font-size:.8rem;border-bottom:1px solid var(--line)}
.topbar .container{display:flex;justify-content:space-between;align-items:center;gap:16px;min-height:36px}
.topbar a{color:var(--ink);font-weight:500}
.topbar a:hover{color:var(--accent)}
.topbar .tb-right{display:flex;gap:22px;align-items:center}
.topbar .tb-right span{display:inline-flex;align-items:center;gap:8px}
.topbar svg{width:14px;height:14px;stroke:var(--accent);fill:none;stroke-width:2}
@media(max-width:760px){.topbar .tb-right .hide-sm{display:none}}
@media(max-width:560px){.topbar .tb-left{display:none}.topbar .container{justify-content:center}}

.site-header{position:sticky;top:env(safe-area-inset-top,0px);z-index:50;background:rgba(255,255,255,.96);backdrop-filter:saturate(160%) blur(12px);-webkit-backdrop-filter:saturate(160%) blur(12px);border-bottom:1px solid var(--line);transition:box-shadow .2s}
.site-header.scrolled{box-shadow:0 8px 24px -20px rgba(28,25,23,.45)}
.nav{display:flex;align-items:center;justify-content:space-between;gap:24px;min-height:68px}
.brand{display:inline-flex;align-items:center;gap:10px;font-family:var(--font-head)}
.brand .mark{background:var(--accent);color:#fff;font-weight:800;font-size:.8rem;letter-spacing:.16em;padding:7px 9px 7px 11px;border-radius:6px;line-height:1}
.brand .name{font-weight:600;font-size:1.05rem;color:var(--ink);letter-spacing:-.01em}
.nav-links{display:flex;align-items:center;gap:2px}
.nav-links>a:not(.btn){padding:8px 14px;border-radius:6px;font-family:var(--font-body);font-weight:500;font-size:.94rem;color:var(--muted);transition:color .15s,background .15s}
.nav-links>a:not(.btn):hover{color:var(--ink);background:var(--cream)}
.nav-links>a[aria-current="page"]{color:var(--ink);background:var(--cream);box-shadow:inset 0 -2px 0 var(--accent)}
.nav-actions{display:flex;align-items:center;gap:10px}
.nav-ic{width:38px;height:38px;display:grid;place-items:center;border-radius:6px;border:1px solid var(--line);color:var(--ink);background:var(--white)}
.nav-ic:hover{border-color:var(--ink)}
.nav-ic svg{width:16px;height:16px;fill:currentColor}
.menu-btn{display:none;width:42px;height:42px;border-radius:6px;border:1px solid var(--line);background:var(--white);cursor:pointer;place-items:center}
.menu-btn svg{width:20px;height:20px;stroke:var(--ink);fill:none;stroke-width:2;stroke-linecap:round}
.mobile-menu{display:none}
@media(max-width:1080px){
  .nav-links,.nav-actions .hide-md{display:none}
  .menu-btn{display:grid}
  .mobile-menu{display:block;border-top:1px solid var(--line);background:var(--white)}
  .mobile-menu[hidden]{display:none}
  .mobile-menu nav{display:grid;padding:8px 0 22px}
  .mobile-menu a{padding:14px 4px;border-bottom:1px solid var(--line-2);font-family:var(--font-head);font-weight:600;font-size:1.06rem}
  .mobile-menu a[aria-current="page"]{color:var(--accent)}
  .mobile-menu .btn{margin-top:18px;border-bottom:0}
}
@media(max-width:520px){.nav-actions .btn-primary{display:none}}

/* =============== HERO (INICIO) =============== */
.hero{position:relative;padding-block:80px 96px;overflow:hidden}
.hero-grid{position:relative;z-index:1;display:grid;grid-template-columns:1.02fr 1fr;gap:64px;align-items:center}
.hero h1 .accent{color:var(--accent)}
.hero .lead{margin-top:24px}
.hero-cta{display:flex;flex-wrap:wrap;gap:12px;margin-top:34px}
.hero-proof{display:flex;flex-wrap:wrap;gap:10px;margin-top:36px}
.hero-proof span{display:inline-flex;align-items:center;gap:8px;font-size:.88rem;font-weight:500;color:var(--text);background:var(--white);border:1px solid var(--line);padding:8px 14px;border-radius:999px}
.hero-proof svg{width:16px;height:16px;stroke:var(--accent);fill:none;stroke-width:2;stroke-linecap:round;stroke-linejoin:round}
.pill-tag{display:inline-flex;align-items:center;gap:10px;padding:6px 14px 6px 6px;border-radius:999px;background:var(--white);border:1px solid var(--line);font-size:.84rem;font-weight:500;color:var(--text);margin-bottom:26px}
.pill-tag b{background:var(--accent);color:#fff;font-family:var(--font-head);font-weight:600;font-size:.74rem;letter-spacing:.04em;padding:4px 10px;border-radius:999px}
@media(max-width:1000px){.hero-grid{grid-template-columns:1fr;gap:56px}.hero{padding-block:52px 72px}}

/* =============== PANEL DE LA APP (demo animada) =============== */
.app{background:var(--white);border:1px solid var(--line);border-radius:var(--radius);box-shadow:var(--shadow-2);overflow:hidden;font-size:.86rem;position:relative}
.app-top{display:flex;align-items:center;gap:7px;padding:12px 16px;border-bottom:1px solid var(--line);background:var(--cream)}
.app-top i{width:10px;height:10px;border-radius:50%;background:var(--cream-3)}
.app-top .url{margin-left:10px;font-size:.72rem;color:var(--muted);background:var(--white);padding:4px 12px;border-radius:999px;border:1px solid var(--line)}
.app-top .live{margin-left:auto;display:inline-flex;align-items:center;gap:7px;font-size:.72rem;font-weight:600;color:var(--ok)}
.app-top .live::before{content:"";width:7px;height:7px;border-radius:50%;background:var(--ok);box-shadow:0 0 0 0 rgba(29,122,76,.5);animation:ping 2s infinite}
@keyframes ping{0%{box-shadow:0 0 0 0 rgba(29,122,76,.45)}80%,100%{box-shadow:0 0 0 8px rgba(29,122,76,0)}}
.app-body{display:grid;grid-template-columns:150px 1fr}
.app-side{border-right:1px solid var(--line);padding:16px 12px;display:flex;flex-direction:column;gap:3px;background:var(--white)}
.app-side .k{font-family:var(--font-head);font-weight:800;font-size:.7rem;letter-spacing:.16em;color:#fff;background:var(--accent);padding:6px 9px;border-radius:5px;align-self:flex-start;margin-bottom:14px}
.app-side span{padding:8px 10px;border-radius:6px;color:var(--muted);font-weight:500;display:flex;align-items:center;gap:9px}
.app-side span svg{width:15px;height:15px;stroke:currentColor;fill:none;stroke-width:1.8}
.app-side span.on{background:var(--accent-soft);color:var(--accent)}
.app-main{padding:18px 20px 20px;min-width:0}
.kpis{display:grid;grid-template-columns:repeat(3,1fr);gap:10px;margin-bottom:16px}
.kpi{border:1px solid var(--line);border-radius:10px;padding:10px 12px;background:var(--cream)}
.kpi small{display:block;font-size:.66rem;color:var(--muted);text-transform:uppercase;letter-spacing:.06em;font-weight:600;line-height:1.3}
.kpi b{display:block;font-family:var(--font-head);font-size:1.35rem;color:var(--ink);letter-spacing:-.02em;margin-top:4px;font-variant-numeric:tabular-nums}
.kpi b em{font-style:normal;color:var(--ok);font-size:.72rem;font-weight:600;margin-left:6px;letter-spacing:0}
.app-h{display:flex;justify-content:space-between;align-items:baseline;gap:10px;margin-bottom:4px}
.app-h h4{font-size:.95rem;color:var(--ink)}
.app-h .st{font-size:.68rem;font-weight:600;color:var(--accent);background:var(--accent-soft);padding:3px 9px;border-radius:999px;white-space:nowrap}
.app-sub{font-size:.74rem;color:var(--muted);margin-bottom:12px}
.rows{min-height:318px}
.row{display:flex;justify-content:space-between;gap:12px;padding:6px 0;border-bottom:1px dashed var(--line);opacity:0;transform:translateY(5px);transition:.35s}
.row.in{opacity:1;transform:none}
.row span:first-child{color:var(--text);font-weight:500}
.row small{display:block;font-size:.68rem;color:var(--faint);font-weight:400;margin-top:1px;font-variant-numeric:tabular-nums}
.row .pr{font-weight:600;color:var(--ink);white-space:nowrap;font-variant-numeric:tabular-nums}
.app-total{display:flex;justify-content:space-between;align-items:center;margin-top:12px;padding:12px 14px;border-radius:10px;background:var(--ink);color:#fff}
.app-total span:first-child{font-size:.78rem;color:#BDB4AB}
.app-total .sum{font-size:1.15rem;font-weight:600;font-variant-numeric:tabular-nums}
.app-foot{display:flex;justify-content:space-between;align-items:center;margin-top:12px;gap:10px}
.app-foot .range{font-size:.72rem;color:var(--muted)}
.app-foot .range b{color:var(--text);font-weight:600;font-variant-numeric:tabular-nums}
.app-btn{padding:8px 14px;border-radius:6px;background:var(--cream-2);color:var(--faint);font-weight:600;font-size:.78rem;transition:.3s;white-space:nowrap}
.app-btn.ready{background:var(--accent);color:#fff}
.app-note{position:absolute;right:14px;bottom:-1px;transform:translateY(100%);font-size:.72rem;color:var(--faint);padding-top:10px}
.hero-visual{position:relative;padding-bottom:26px}
.float-card{position:absolute;z-index:2;background:var(--white);border:1px solid var(--line);border-radius:12px;box-shadow:var(--shadow-2);padding:12px 14px;display:flex;align-items:center;gap:12px;font-size:.8rem}
.float-card .ic{width:34px;height:34px;border-radius:8px;display:grid;place-items:center;flex:none}
.float-card .ic svg{width:17px;height:17px;fill:none;stroke-width:2;stroke-linecap:round;stroke-linejoin:round}
.float-card b{display:block;color:var(--ink);font-family:var(--font-head);font-size:.9rem}
.float-card span{color:var(--muted)}
.float-a{left:-46px;bottom:22px}
.float-a .ic{background:var(--accent-soft)}.float-a .ic svg{stroke:var(--accent)}
.float-b{right:30px;top:-22px}
.float-b .ic{background:var(--accent-soft)}.float-b .ic svg{stroke:var(--accent)}
@media(max-width:1180px){.float-a{left:-12px}}
@media(max-width:620px){.app-body{grid-template-columns:1fr}.app-side{display:none}.float-card{display:none}.kpis{grid-template-columns:repeat(2,1fr)}.kpis .kpi:nth-child(3){display:none}}

/* =============== BANDA DE CIFRAS =============== */
.stats-band{position:relative}
.stats{display:grid;grid-template-columns:repeat(4,1fr);gap:14px}
.stat{padding:28px 26px 26px;border-radius:var(--radius);background:rgba(255,255,255,.05);border:1px solid rgba(255,255,255,.09)}
.stat .num{font-family:var(--font-head);font-weight:700;font-size:clamp(2.5rem,4.4vw,3.7rem);letter-spacing:-.035em;color:#fff;line-height:1;font-variant-numeric:tabular-nums;white-space:nowrap}
.stat .num sup{font-size:.45em;color:var(--accent-light);vertical-align:top;margin-left:2px;position:relative;top:.25em}
.stat .num small{font-size:.42em;font-weight:600;letter-spacing:-.01em;color:#BDB4AB;margin-left:6px}
.stat p{margin-top:14px;font-size:.93rem;color:#BDB4AB;max-width:28ch}
.stat p b{color:#fff;font-weight:600}
.stats-foot{margin-top:32px;font-size:.8rem;color:#958B82;max-width:90ch}
@media(max-width:900px){.stats{grid-template-columns:repeat(2,1fr)}}
@media(max-width:480px){.stats{grid-template-columns:1fr}}
.stats.on-light .stat{background:var(--white);border-color:var(--line)}
.stats.on-light .stat .num{color:var(--ink)}
.stats.on-light .stat .num sup{color:var(--accent)}
.stats.on-light .stat .num small{color:var(--muted)}
.stats.on-light .stat p{color:var(--muted)}
.stats.on-light .stat p b{color:var(--text)}

/* =============== FRANJA DE ESPECIALIDADES =============== */
.scope{background:var(--white);border-block:1px solid var(--line)}
.scope .container{display:flex;align-items:center;gap:32px;min-height:88px;flex-wrap:wrap;padding-block:18px}
.scope .lbl{font-size:.76rem;font-weight:600;color:var(--muted);text-transform:uppercase;letter-spacing:.08em;max-width:22ch;line-height:1.4}
.scope ul{list-style:none;display:flex;flex-wrap:wrap;gap:10px;flex:1;justify-content:flex-start}
.scope li{display:flex;align-items:center;gap:9px;font-family:var(--font-head);font-weight:600;font-size:.98rem;color:var(--ink);background:var(--cream);border:1px solid var(--line);border-radius:999px;padding:8px 16px 8px 12px}
.scope li svg{width:19px;height:19px;stroke:var(--accent);fill:none;stroke-width:1.6;stroke-linecap:round;stroke-linejoin:round}

/* =============== TARJETAS / REJILLAS =============== */
.grid-3{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.grid-2{display:grid;grid-template-columns:repeat(2,1fr);gap:16px}
.grid-4{display:grid;grid-template-columns:repeat(4,1fr);gap:16px}
@media(max-width:960px){.grid-3,.grid-4{grid-template-columns:1fr 1fr}}
@media(max-width:640px){.grid-3,.grid-2,.grid-4{grid-template-columns:1fr}}
.card{background:var(--white);border:1px solid var(--line);border-radius:var(--radius);padding:30px 28px}
.card h3{font-size:1.25rem;margin-bottom:10px;font-weight:650}
.card p{color:var(--muted);font-size:.97rem}
.card .ic{width:46px;height:46px;border-radius:10px;display:grid;place-items:center;background:var(--cream);border:1px solid var(--line);margin-bottom:22px}
.card .ic svg{width:22px;height:22px;stroke:var(--ink);fill:none;stroke-width:1.6;stroke-linecap:round;stroke-linejoin:round}
.card .metric{margin-top:22px;padding:10px 14px;border-radius:8px;background:var(--accent-soft);font-size:.86rem;color:var(--accent);font-weight:600;display:inline-block}
.card.hover{transition:border-color .2s,box-shadow .2s,transform .2s}
.card.hover:hover{border-color:var(--cream-3);box-shadow:var(--shadow-2);transform:translateY(-3px)}

/* problemas: tarjetas con cifra */
.pain .ic{background:var(--accent-soft);border-color:#F3CED5}
.pain .ic svg{stroke:var(--accent)}

/* =============== PASOS 01-02-03 =============== */
.steps{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.step{padding:32px 30px 30px;position:relative;background:var(--white);border:1px solid var(--line);border-radius:var(--radius)}
.step .n{display:inline-grid;place-items:center;width:38px;height:38px;border-radius:10px;background:var(--accent);color:#fff;font-family:var(--font-head);font-size:.92rem;font-weight:700;letter-spacing:0}
.step .when{display:inline-block;margin-left:10px;font-size:.74rem;font-weight:600;color:var(--muted);background:var(--cream);border:1px solid var(--line);padding:4px 10px;border-radius:999px;vertical-align:4px}
.step h3{font-size:1.3rem;margin:22px 0 10px;font-weight:650}
.step p{color:var(--muted);font-size:.97rem}
.step .who{margin-top:22px;padding-top:18px;border-top:1px solid var(--line);display:flex;align-items:center;gap:8px;font-size:.84rem;font-weight:600;color:var(--text)}
.step .who svg{width:16px;height:16px;stroke:var(--accent);fill:none;stroke-width:2}
@media(max-width:900px){.steps{grid-template-columns:1fr}}

/* =============== ANTES / DESPUÉS =============== */
.ba-wrap{position:relative}
.ba{position:relative;border-radius:var(--radius);overflow:hidden;aspect-ratio:16/9;max-width:100%;cursor:ew-resize;user-select:none;touch-action:none;box-shadow:var(--shadow-2);background:var(--cream-3)}
.ba .layer{position:absolute;inset:0}
.ba .layer img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.ba .top-layer{clip-path:inset(0 calc(100% - var(--cut,50%)) 0 0)}
.ba .handle{position:absolute;top:0;bottom:0;left:var(--cut,50%);width:2px;background:#fff;transform:translateX(-50%);box-shadow:0 0 18px rgba(0,0,0,.35)}
.ba .knob{position:absolute;top:50%;left:var(--cut,50%);transform:translate(-50%,-50%);width:52px;height:52px;border-radius:50%;background:#fff;display:grid;place-items:center;box-shadow:0 8px 24px rgba(0,0,0,.25)}
.ba .knob svg{width:24px;height:24px;stroke:var(--accent);fill:none;stroke-width:2;stroke-linecap:round;stroke-linejoin:round}
.ba .lbl{position:absolute;top:16px;padding:6px 13px;border-radius:999px;font-family:var(--font-head);font-size:.78rem;font-weight:600;color:var(--ink);background:rgba(255,255,255,.92);backdrop-filter:blur(6px)}
.ba .lbl.a{left:16px}.ba .lbl.b{right:16px;background:var(--accent);color:#fff}
.ba-meta{display:flex;flex-wrap:wrap;gap:8px;margin-top:18px;font-size:.86rem;color:var(--muted)}
.ba-meta span{background:var(--white);border:1px solid var(--line);border-radius:999px;padding:6px 14px}
.ba-meta b{color:var(--text);font-weight:600}
@media(max-width:700px){.ba{aspect-ratio:4/3}}

/* =============== SPLIT (texto + visual) =============== */
.split{display:grid;grid-template-columns:1fr 1fr;gap:72px;align-items:center}
.split.wide-l{grid-template-columns:1.15fr .85fr}
@media(max-width:960px){.split,.split.wide-l{grid-template-columns:1fr;gap:44px}}
.checks{list-style:none;display:grid;gap:0;margin-top:28px}
.checks li{display:flex;gap:14px;padding:14px 0;border-bottom:1px solid var(--line);color:var(--muted);font-size:.98rem}
.checks li:first-child{border-top:1px solid var(--line)}
.checks li svg{flex:none;width:20px;height:20px;margin-top:2px;stroke:var(--accent);fill:none;stroke-width:2;stroke-linecap:round;stroke-linejoin:round}
.checks li b{color:var(--text);font-weight:600}
.bg-ink .checks li{border-color:rgba(255,255,255,.12);color:#BDB4AB}
.bg-ink .checks li b{color:#fff}
.bg-ink .checks li svg{stroke:var(--accent-light)}

/* =============== PALANCAS DE CIERRE =============== */
.levers{display:grid;grid-template-columns:repeat(4,1fr);gap:16px}
.lever{background:var(--cream);border:1px solid var(--line);border-radius:var(--radius);padding:30px 26px 28px;display:flex;flex-direction:column;gap:12px}
.lever .k{align-self:flex-start;font-size:.72rem;font-weight:600;letter-spacing:.06em;text-transform:uppercase;color:var(--accent);background:var(--white);border:1px solid var(--line);padding:4px 10px;border-radius:999px}
.lever h3{font-size:1.18rem;font-weight:650}
.lever p{color:var(--muted);font-size:.94rem}
.lever .fig{margin-top:auto;padding-top:18px;border-top:1px solid var(--line);font-family:var(--font-head);font-weight:700;font-size:1.65rem;color:var(--ink);letter-spacing:-.02em}
.lever .fig small{display:block;font-family:var(--font-body);font-size:.78rem;font-weight:500;color:var(--muted);letter-spacing:0;margin-top:4px}
@media(max-width:1000px){.levers{grid-template-columns:1fr 1fr}}
@media(max-width:560px){.levers{grid-template-columns:1fr}}

/* =============== CRONOGRAMA SIN / CON KOTA =============== */
.timeline{display:grid;gap:16px}
.tl{background:var(--white);border:1px solid var(--line);border-radius:var(--radius);padding:28px 30px}
.tl.kota{border:1.6px solid var(--accent);box-shadow:var(--shadow-feat)}
.tl-h{display:flex;justify-content:space-between;align-items:baseline;gap:12px;flex-wrap:wrap;margin-bottom:22px}
.tl-h h3{font-size:1.15rem;font-weight:650}
.tl-h .tot{font-size:.86rem;color:var(--muted)}
.tl.kota .tl-h .tot{color:var(--accent);font-weight:600}
.tl-track{display:grid;grid-template-columns:repeat(var(--n,5),1fr);position:relative}
.tl-track::before{content:"";position:absolute;left:8px;right:8px;top:8px;height:2px;background:var(--line)}
.tl.kota .tl-track::before{background:linear-gradient(90deg,var(--accent),#E86B7E)}
.tl-pt{position:relative;padding-right:14px}
.tl-pt i{display:block;width:18px;height:18px;border-radius:50%;background:var(--white);border:2px solid var(--cream-3);position:relative;z-index:1}
.tl.kota .tl-pt i{border-color:var(--accent)}
.tl-pt.end i{background:var(--faint);border-color:var(--faint)}
.tl.kota .tl-pt.end i{background:var(--accent);border-color:var(--accent)}
.tl-pt .d{display:block;margin-top:14px;font-size:.74rem;font-weight:600;color:var(--faint);text-transform:uppercase;letter-spacing:.04em}
.tl-pt b{display:block;margin-top:4px;font-family:var(--font-head);font-size:.97rem;color:var(--ink);line-height:1.3}
.tl-pt span{display:block;margin-top:4px;font-size:.84rem;color:var(--muted);line-height:1.45}
.tl-note{font-size:.8rem;color:var(--faint)}
@media(max-width:760px){.tl-track{grid-template-columns:1fr;gap:18px}.tl-track::before{left:8px;right:auto;top:8px;bottom:8px;width:2px;height:auto}.tl-pt{padding-left:34px;padding-right:0}.tl-pt i{position:absolute;left:0;top:0}.tl-pt .d{margin-top:0}}

/* =============== TABLA COMPARATIVA =============== */
.table-wrap{overflow-x:auto;border:1px solid var(--line);border-radius:var(--radius);background:var(--white)}
table.cmp{width:100%;border-collapse:collapse;min-width:640px;font-size:.95rem}
table.cmp th,table.cmp td{padding:16px 22px;text-align:left;border-bottom:1px solid var(--line-2);vertical-align:top}
table.cmp thead th{font-family:var(--font-head);font-size:.95rem;color:var(--ink);background:var(--white);font-weight:650;border-bottom:1px solid var(--line);padding-block:20px}
table.cmp td:first-child{font-weight:600;color:var(--ink)}
table.cmp td{color:var(--muted)}
table.cmp td.k{color:var(--accent);font-weight:700;font-variant-numeric:tabular-nums}
table.cmp td.o{font-variant-numeric:tabular-nums;color:var(--text);font-weight:500}
table.cmp tr:last-child td{border-bottom:0}
table.cmp tbody tr:hover td{background:#FCFAF7}
table.cmp .yes{color:var(--ink);font-weight:600}
table.cmp th.hl,table.cmp td.hl{background:#FDF4F5}
table.cmp thead th.hl{color:var(--accent);box-shadow:inset 0 3px 0 var(--accent)}
table.cmp tbody tr:hover td.hl{background:#FBEDEF}

/* =============== ASIMETRÍA =============== */
.asym{display:grid;grid-template-columns:1fr 1fr;gap:16px}
.pane{padding:40px 38px;border-radius:20px}
.pane.cli{background:var(--white);border:1px solid var(--line)}
.pane.pro{background:var(--ink);color:#D8D1C9}
.pane .who{display:inline-flex;align-items:center;gap:8px;font-family:var(--font-head);font-size:.74rem;font-weight:600;letter-spacing:.06em;text-transform:uppercase;color:var(--ink);background:var(--cream);border:1px solid var(--line);padding:6px 12px;border-radius:999px}
.pane .who svg{width:15px;height:15px;stroke:var(--accent);fill:none;stroke-width:2}
.pane.pro .who{color:#fff;background:rgba(255,255,255,.08);border-color:rgba(255,255,255,.14)}
.pane.pro .who svg{stroke:var(--accent-light)}
.pane h3{font-size:1.6rem;margin:18px 0 22px;font-weight:650}
.pane.pro h3{color:#fff}
.pane ul{list-style:none;display:grid;gap:12px}
.pane li{display:flex;gap:12px;font-size:.97rem;color:var(--muted)}
.pane.pro li{color:#BDB4AB}
.pane li b{color:var(--text);font-weight:600}
.pane.pro li b{color:#fff}
.pane li svg{flex:none;width:18px;height:18px;margin-top:3px;stroke:var(--accent);fill:none;stroke-width:2}
.pane.pro li svg{stroke:var(--accent-light)}
.pane .none{margin-top:28px;padding:14px 16px;border-radius:10px;font-size:.88rem;background:var(--cream);color:var(--muted)}
.pane .none b{color:var(--text)}
.pane.pro .none{background:rgba(255,255,255,.06);color:#BDB4AB}
.pane.pro .none b{color:#fff}
.asym-kicker{margin-top:34px;text-align:center;font-family:var(--font-head);font-size:clamp(1.15rem,2vw,1.5rem);font-weight:650;color:var(--ink);letter-spacing:-.015em}
.asym-kicker em{font-style:normal;color:var(--accent)}
@media(max-width:860px){.asym{grid-template-columns:1fr}.pane{padding:32px 24px}}

/* =============== DOSSIER =============== */
.doc{background:var(--white);border-radius:var(--radius);box-shadow:var(--shadow-2);border:1px solid var(--line);overflow:hidden;max-width:470px;margin-inline:auto;width:100%}
.doc-top{display:flex;justify-content:space-between;align-items:center;gap:12px;padding:18px 26px;border-bottom:1px solid var(--line)}
.doc-top .co{font-family:var(--font-head);font-weight:700;color:var(--ink);font-size:.95rem}
.doc-top .dt{font-size:.74rem;color:var(--faint);font-variant-numeric:tabular-nums}
.doc-body{padding:26px}
.doc .tag{display:inline-block;font-size:.66rem;font-weight:700;letter-spacing:.1em;color:var(--accent);background:var(--accent-soft);padding:4px 10px;border-radius:999px}
.doc .cli{margin-top:14px;font-size:.8rem;color:var(--muted)}
.doc h4{font-size:1.5rem;margin:8px 0 18px}
.doc-img{border-radius:10px;overflow:hidden;aspect-ratio:16/9;margin-bottom:18px}
.doc-img img{width:100%;height:100%;object-fit:cover}
.doc-range{border:1px solid var(--line);border-radius:12px;padding:16px 18px;background:var(--cream)}
.doc-range .lb{font-size:.66rem;font-weight:700;letter-spacing:.12em;color:var(--muted)}
.doc-range .val{font-family:var(--font-head);font-size:1.8rem;font-weight:700;color:var(--ink);letter-spacing:-.02em;margin-top:2px;font-variant-numeric:tabular-nums}
.doc-range .sub{font-size:.76rem;color:var(--muted)}
.doc-inc{margin-top:16px;font-size:.82rem;color:var(--muted);line-height:1.6}
.doc-inc b{color:var(--text)}
.doc-strike{margin-top:16px;padding-top:14px;border-top:1px dashed var(--line);font-size:.8rem;color:var(--faint)}
.doc-strike b{color:var(--accent)}

/* =============== PRECIOS =============== */
.founder{display:grid;grid-template-columns:1.15fr .85fr;gap:0;border-radius:24px;overflow:hidden;background:var(--ink);color:#D8D1C9}
.founder .l{padding:46px 44px}
.founder .r{padding:46px 42px;background:var(--ink-2);border-left:1px solid rgba(255,255,255,.08);display:flex;flex-direction:column;justify-content:center}
.founder h3{color:#fff;font-size:clamp(1.7rem,2.8vw,2.3rem);margin:18px 0 14px;font-weight:700}
.founder .l>p{color:#BDB4AB;max-width:52ch}
.founder .price{font-family:var(--font-head);color:#fff;font-weight:700;font-size:clamp(3rem,5vw,4.2rem);letter-spacing:-.04em;line-height:1}
.founder .price small{font-size:.28em;font-weight:500;color:#BDB4AB;letter-spacing:0;margin-left:6px}
.founder .was{display:flex;align-items:center;gap:12px;margin-top:12px;font-size:.92rem;color:#BDB4AB}
.founder .was s{color:#8E847B}
.founder .was b{background:var(--accent);color:#fff;padding:3px 10px;border-radius:999px;font-size:.78rem}
.founder .r .btn{margin-top:28px}
.founder .r .btn+.btn{margin-top:10px}
.founder .checks li{border-color:rgba(255,255,255,.12);color:#BDB4AB}
.founder .checks li b{color:#fff}
.founder .checks li svg{stroke:var(--accent-light)}
.founder .fine{margin-top:14px;font-size:.8rem;color:#8E847B}
@media(max-width:900px){.founder{grid-template-columns:1fr}.founder .r{border-left:0;border-top:1px solid rgba(255,255,255,.08)}.founder .l,.founder .r{padding:34px 26px}}

.plans{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;align-items:stretch;max-width:1120px;margin-inline:auto}
.plan{background:var(--white);border:1px solid var(--line);border-radius:var(--radius);padding:28px 26px 32px;display:flex;flex-direction:column;position:relative}
.plan.featured{border:1.6px solid var(--accent);box-shadow:var(--shadow-feat)}
.plan .pop{position:absolute;top:-13px;left:50%;transform:translateX(-50%);background:var(--accent);color:#fff;font-family:var(--font-head);font-size:.74rem;font-weight:600;letter-spacing:.04em;padding:5px 13px;border-radius:999px;white-space:nowrap}
.plan h3{font-size:1.85rem;font-weight:650;letter-spacing:-.02em}
.plan .who{font-size:.92rem;color:var(--muted);margin-top:8px;min-height:2.9em}
.plan .price{font-family:var(--font-head);font-size:2.5rem;font-weight:650;color:var(--ink);letter-spacing:-.03em;margin:20px 0 0;line-height:1}
.plan .price small{font-size:.9rem;font-weight:500;color:var(--muted);letter-spacing:0;margin-left:2px}
.plan .price-note{font-size:.8rem;color:var(--faint);margin-top:8px}
.plan .btn{width:100%;margin-top:22px}
.plan ul{list-style:none;margin:24px 0 0;padding-top:22px;border-top:1px solid var(--line-2);display:grid;gap:12px;align-content:start;flex:1}
.plan li{display:flex;gap:11px;font-size:.94rem;color:var(--text);line-height:1.45}
.plan li svg{flex:none;width:18px;height:18px;margin-top:1px;stroke:var(--accent);fill:none;stroke-width:2.2;stroke-linecap:round;stroke-linejoin:round}
.plan li.new{font-weight:600}
.plan li .badge-new{margin-left:6px;font-size:.66rem;font-weight:700;letter-spacing:.06em;text-transform:uppercase;color:var(--accent);background:var(--accent-soft);padding:2px 7px;border-radius:999px;vertical-align:1px;white-space:nowrap}
@media(max-width:960px){.plans{grid-template-columns:1fr;max-width:520px}}

/* =============== FAQ =============== */
.faq{display:grid;gap:0;background:var(--white);border:1px solid var(--line);border-radius:var(--radius);padding:4px 28px}
.faq details+details{border-top:1px solid var(--line-2)}
.faq summary{list-style:none;cursor:pointer;display:flex;justify-content:space-between;align-items:center;gap:20px;padding:22px 0;font-family:var(--font-head);font-weight:600;font-size:1.08rem;color:var(--ink)}
.faq summary::-webkit-details-marker{display:none}
.faq summary svg{flex:none;width:30px;height:30px;padding:6px;border-radius:50%;background:var(--cream);stroke:var(--ink);fill:none;stroke-width:2;transition:transform .2s,background .2s}
.faq details[open] summary svg{transform:rotate(45deg);background:var(--accent);stroke:#fff}
.faq details p{padding:0 0 22px;color:var(--muted);max-width:70ch}
@media(max-width:520px){.faq{padding:2px 18px}}

/* =============== EQUIPO =============== */
.team{display:grid;grid-template-columns:repeat(3,1fr);gap:16px}
.member{position:relative;background:var(--white);border:1px solid var(--line);border-radius:var(--radius);padding:10px 10px 18px}
.member .ph{aspect-ratio:4/5;border-radius:10px;overflow:hidden;background:var(--cream-2)}
.member .ph img{width:100%;height:100%;object-fit:cover;filter:grayscale(1) contrast(1.04);transition:transform .5s,filter .5s}
.member:hover .ph img{transform:scale(1.03);filter:grayscale(0)}
.member .meta{display:flex;justify-content:space-between;align-items:flex-end;gap:12px;padding:16px 8px 0}
.member h3{font-size:1.3rem;font-weight:650}
.member .role{margin-top:4px;font-size:.84rem;font-weight:600;color:var(--accent)}
.member .in{width:38px;height:38px;border-radius:8px;border:1px solid var(--line);display:grid;place-items:center;color:var(--ink);flex:none}
.member .in svg{width:15px;height:15px;fill:currentColor}
.member .in:hover{border-color:var(--ink)}
@media(max-width:860px){.team{grid-template-columns:1fr 1fr}}
@media(max-width:560px){.team{grid-template-columns:1fr;max-width:380px;margin-inline:auto}}

/* =============== CTA FINAL =============== */
.cta-band{position:relative;overflow:hidden;border-radius:24px;background:var(--accent);padding:64px 60px;display:grid;grid-template-columns:1.3fr .7fr;gap:40px;align-items:center}
.cta-band::after{content:"";position:absolute;right:-120px;top:-120px;width:360px;height:360px;border-radius:50%;background:rgba(255,255,255,.07);pointer-events:none}
.cta-band>*{position:relative;z-index:1}
.cta-band h2{color:#fff;font-size:clamp(1.9rem,3.4vw,2.8rem);letter-spacing:-.025em}
.cta-band p{color:rgba(255,255,255,.86);margin-top:16px;max-width:52ch}
.cta-band .acts{display:flex;flex-direction:column;gap:12px;align-items:stretch}
.cta-band .btn-primary{background:#fff;color:var(--accent)}
.cta-band .btn-primary:hover{background:var(--cream)}
.cta-band .btn-ghost-light{border-color:rgba(255,255,255,.5)}
@media(max-width:860px){.cta-band{grid-template-columns:1fr;padding:44px 26px}}

/* =============== CABECERA DE PÁGINA INTERIOR =============== */
.page-hero{padding-block:72px 64px;position:relative;overflow:hidden}
.page-hero .crumbs{font-size:.84rem;color:var(--muted);margin-bottom:24px;display:flex;gap:8px;align-items:center}
.page-hero .crumbs a:hover{color:var(--accent)}
.page-hero .crumbs span{color:var(--faint)}
.page-hero h1{max-width:18ch}
.page-hero .lead{margin-top:22px}
.page-hero .ph-grid{display:grid;grid-template-columns:1.25fr .75fr;gap:48px;align-items:end}
.page-hero .ph-aside{display:grid;gap:12px}
.page-hero .ph-aside div{background:var(--white);border:1px solid var(--line);border-radius:var(--radius);padding:20px 22px}
.page-hero .ph-aside div b{display:block;font-family:var(--font-head);font-size:1.85rem;font-weight:700;color:var(--ink);letter-spacing:-.03em;line-height:1.1}
.page-hero .ph-aside div span{font-size:.88rem;color:var(--muted)}
.page-hero .ph-aside div b span{font-size:inherit;color:inherit}
/* cabecera centrada (precios) */
.page-hero.centered{text-align:center;padding-block:80px 56px}
.page-hero.centered .crumbs{justify-content:center}
.page-hero.centered h1{max-width:20ch;margin-inline:auto}
.page-hero.centered .lead{margin-inline:auto}
.page-hero.centered .eyebrow{margin-inline:auto}
.page-hero .hero-chips{display:flex;flex-wrap:wrap;justify-content:center;gap:10px;margin-top:28px}
.page-hero .hero-chips span{display:inline-block;font-size:.88rem;font-weight:500;color:var(--text);background:var(--white);border:1px solid var(--line);padding:8px 14px;border-radius:999px}
.page-hero .hero-chips b{font-family:var(--font-head);color:var(--accent)}
@media(max-width:900px){.page-hero .ph-grid{grid-template-columns:1fr;gap:28px}.page-hero .ph-aside{grid-template-columns:1fr 1fr}}
@media(max-width:760px){.page-hero{padding-block:48px 44px}.page-hero.centered{padding-block:52px 40px}}
@media(max-width:420px){.page-hero .ph-aside{grid-template-columns:1fr}}

/* =============== FORMULARIOS DE CONTACTO =============== */
.forms{display:grid;grid-template-columns:1fr 1fr;gap:16px;align-items:start}
.form-card{background:var(--white);border:1px solid var(--line);border-radius:20px;padding:38px 34px}
.form-card.hi{border:1.6px solid var(--accent);box-shadow:var(--shadow-feat)}
.form-card .fc-k{display:inline-block;font-size:.72rem;font-weight:600;letter-spacing:.05em;text-transform:uppercase;color:var(--accent);background:var(--accent-soft);padding:4px 10px;border-radius:999px}
.form-card h3{font-size:1.6rem;margin:14px 0 10px;font-weight:650}
.form-card .sub{color:var(--muted);font-size:.95rem;margin-bottom:22px}
.form-card .badges{display:flex;flex-wrap:wrap;gap:8px;margin-bottom:26px}
.form-card .badges span{font-size:.78rem;font-weight:600;color:var(--text);background:var(--cream);border:1px solid var(--line);padding:5px 11px;border-radius:999px}
.field-row{display:grid;grid-template-columns:1fr 1fr;gap:14px}
.field{display:grid;gap:7px;margin-bottom:16px}
.field label{font-size:.85rem;font-weight:600;color:var(--text)}
.field input,.field select,.field textarea{width:100%;padding:12px 14px;border:1px solid var(--cream-3);border-radius:8px;background:var(--white);font:inherit;font-size:.95rem;color:var(--text);transition:border-color .15s,box-shadow .15s}
.field textarea{min-height:110px;resize:vertical}
.field input:focus,.field select:focus,.field textarea:focus{outline:0;border-color:var(--accent);box-shadow:0 0 0 3px rgba(196,18,47,.12)}
.consent{display:flex;gap:10px;align-items:flex-start;font-size:.82rem;color:var(--muted);margin:6px 0 22px}
.consent input{margin-top:3px;width:16px;height:16px;accent-color:var(--accent);flex:none}
.consent a{color:var(--accent);text-decoration:underline;text-underline-offset:2px}
.form-card .btn{width:100%}
.form-msg{margin-top:14px;padding:12px 14px;border-radius:8px;background:var(--ok-soft);color:var(--ok);font-size:.88rem;font-weight:500}
.contact-side{display:grid;gap:16px;margin-top:32px;grid-template-columns:repeat(3,1fr)}
.contact-side>a,.contact-side>div{display:flex;gap:14px;align-items:center;padding:20px 22px;border:1px solid var(--line);border-radius:var(--radius);background:var(--white)}
.contact-side svg{width:20px;height:20px;stroke:var(--accent);fill:none;stroke-width:1.8;flex:none}
.contact-side b{display:block;font-family:var(--font-head);color:var(--ink);font-size:.96rem}
.contact-side span{font-size:.84rem;color:var(--muted)}
.contact-side>a:hover{border-color:var(--ink)}
@media(max-width:900px){.forms{grid-template-columns:1fr}.contact-side{grid-template-columns:1fr}}
@media(max-width:520px){.field-row{grid-template-columns:1fr}.form-card{padding:28px 20px}}

/* =============== PIE =============== */
.site-footer{background:var(--white);color:var(--muted);padding-block:80px 32px;font-size:.93rem;border-top:1px solid var(--line);margin-top:24px}
.foot-grid{display:grid;grid-template-columns:1.6fr 1fr 1fr 1fr;gap:48px}
.foot-grid h4{color:var(--ink);font-size:.8rem;text-transform:uppercase;letter-spacing:.08em;margin-bottom:18px;font-weight:650}
.foot-grid ul{list-style:none;display:grid;gap:11px}
.foot-grid a:hover{color:var(--accent)}
.foot-about p{margin-top:20px;max-width:46ch;color:var(--muted);font-size:.9rem;line-height:1.7}
.foot-about p b{color:var(--text);font-weight:600}
.foot-tags{display:flex;flex-wrap:wrap;gap:7px;margin-top:22px}
.foot-tags span{font-size:.74rem;color:var(--muted);background:var(--cream);border:1px solid var(--line);padding:4px 10px;border-radius:999px}
.foot-bottom{margin-top:56px;padding-top:24px;border-top:1px solid var(--line);display:flex;justify-content:space-between;gap:18px;flex-wrap:wrap;font-size:.82rem;color:var(--faint)}
.foot-bottom nav{display:flex;gap:22px;flex-wrap:wrap}
.foot-bottom a:hover{color:var(--accent)}
@media(max-width:900px){.foot-grid{grid-template-columns:1fr 1fr}.foot-about{grid-column:1/-1}}
@media(max-width:520px){.foot-grid{grid-template-columns:1fr}}

/* =============== UTILIDADES =============== */
.mt-s{margin-top:18px}.mt-m{margin-top:32px}.mt-l{margin-top:56px}
.center{text-align:center}
.note{font-size:.86rem;color:var(--muted)}
.note a{color:var(--accent);text-decoration:underline;text-underline-offset:2px}
.soon{display:flex;gap:16px;align-items:center;padding:20px 24px;border:1px dashed var(--cream-3);border-radius:var(--radius);background:var(--white);color:var(--muted)}
.soon b{color:var(--ink);font-family:var(--font-head)}
.soon svg{width:26px;height:26px;stroke:var(--accent);fill:none;stroke-width:1.6;flex:none}
.learn{display:grid;gap:10px}
.learn div{display:flex;gap:16px;align-items:flex-start;padding:22px 24px;background:var(--cream);border:1px solid var(--line);border-radius:var(--radius)}
.learn .n{flex:none;font-family:var(--font-head);font-weight:700;font-size:.85rem;color:#fff;background:var(--accent);width:30px;height:30px;border-radius:8px;display:grid;place-items:center}
.learn p{color:var(--muted);font-size:.96rem}
.learn p b{color:var(--text)}
.quote-src{margin-top:18px;font-size:.8rem;color:var(--faint)}
.quote-src a{text-decoration:underline;text-underline-offset:2px}

/* Aparición suave: el contenido es visible en reposo; solo se anima si JS lo marca */
.js .reveal.pending{opacity:0;transform:translateY(14px)}
.js .reveal{transition:opacity .7s ease,transform .7s ease}
@media(prefers-reduced-motion:reduce){*{animation:none!important;transition:none!important;scroll-behavior:auto!important}.js .reveal.pending{opacity:1;transform:none}}

/* =============== DEMO DEL FORMULARIO DEL CLIENTE =============== */
.kf-wrap{display:grid;grid-template-columns:1fr 430px;gap:64px;align-items:center}
@media(max-width:960px){.kf-wrap{grid-template-columns:1fr;gap:44px}.kf-holder{max-width:460px;margin-inline:auto;width:100%}}

/* ---- componentes de la demo del formulario ---- */
.kf{background:var(--card);border:1px solid var(--border);border-radius:var(--radius);overflow:hidden;
  box-shadow:var(--shadow-2);display:flex;flex-direction:column;max-height:640px}
.kf-head{padding:22px 24px 0;flex:none}
.kf-head h3{font-size:1.3rem;letter-spacing:-.02em;margin:0}
.kf-head p{margin:6px 0 0;color:var(--muted);font-size:.86rem;line-height:1.45}
.kf-bars{display:flex;gap:6px;margin:16px 0 0}
.kf-bars i{height:3px;flex:1;border-radius:99px;background:var(--border);transition:background .3s}
.kf-bars i.on{background:var(--accent)}
.kf-body{padding:20px 24px 28px;overflow-y:auto;flex:1}
.kf-step{display:none}.kf-step.on{display:block;animation:kfade .26s ease}
@keyframes kfade{from{opacity:0;transform:translateY(6px)}to{opacity:1;transform:none}}
.kf-lbl{display:block;font-size:.8rem;font-weight:600;margin-bottom:9px;color:var(--text)}
.kf-req{color:var(--accent-warm)}
.kf-hint{font-size:.76rem;color:var(--muted);line-height:1.45;margin:7px 0 0;font-weight:400}
.kf-f{margin-bottom:18px}
.kf input,.kf select,.kf textarea{width:100%;padding:12px 13px;background:var(--bg);border:1px solid var(--cream-3);
  border-radius:8px;font-family:inherit;font-size:.94rem;color:var(--text)}
.kf input:focus,.kf textarea:focus{outline:0;border-color:var(--accent);box-shadow:0 0 0 3px rgba(196,18,47,.14)}
.kf textarea{resize:vertical;min-height:74px}

.kf-spaces{display:grid;grid-template-columns:repeat(3,1fr);gap:9px}
.kf-sp{background:var(--bg);border:1.5px solid var(--border);border-radius:12px;padding:12px 5px 10px;cursor:pointer;
  text-align:center;font:inherit;font-size:.78rem;font-weight:500;color:var(--muted);
  display:flex;flex-direction:column;align-items:center;gap:7px;transition:.16s}
.kf-sp svg{width:22px;height:22px;stroke:var(--muted);fill:none;stroke-width:1.6;stroke-linecap:round;stroke-linejoin:round}
.kf-sp:hover{border-color:rgba(196,18,47,.4);color:var(--text)}
.kf-sp[aria-pressed=true]{background:var(--accent-soft);border-color:var(--accent);color:var(--accent-warm)}
.kf-sp[aria-pressed=true] svg{stroke:var(--accent-warm)}
.kf-sp.full{grid-column:span 3;flex-direction:row;justify-content:center;gap:10px;padding:12px}

.kf-note{display:flex;gap:9px;margin-top:12px;padding:11px 13px;background:var(--accent-soft);
  border:1px solid rgba(196,18,47,.2);border-radius:10px;font-size:.78rem;color:var(--accent-warm);line-height:1.45}
.kf-note svg{width:15px;height:15px;flex:none;margin-top:2px;stroke:currentColor;fill:none;stroke-width:1.8}

.kf-room{border:1px solid var(--border);border-radius:12px;margin-top:12px;overflow:hidden}
.kf-room-h{display:flex;align-items:center;gap:10px;padding:11px 14px;background:var(--bg-soft);border-bottom:1px solid var(--border)}
.kf-room-h svg{width:18px;height:18px;stroke:var(--accent-warm);fill:none;stroke-width:1.6;stroke-linecap:round;stroke-linejoin:round}
.kf-room-h b{flex:1;font-size:.92rem;font-weight:600}
.kf-room-b{padding:15px 14px}

.kf-sizes{display:grid;grid-template-columns:repeat(4,1fr);gap:7px;margin-bottom:10px}
.kf-size{background:var(--bg);border:1.5px solid var(--border);border-radius:10px;padding:8px 3px;cursor:pointer;
  font:inherit;font-size:.72rem;font-weight:500;color:var(--muted);line-height:1.25;text-align:center}
.kf-size b{display:block;color:var(--text);font-size:.8rem;font-weight:600}
.kf-size[aria-pressed=true]{background:var(--accent-soft);border-color:var(--accent);color:var(--accent-warm)}
.kf-size[aria-pressed=true] b{color:var(--accent-warm)}
.kf-m2{display:flex;align-items:center;gap:10px}
.kf-m2 input{flex:1}.kf-m2 span{font-size:.88rem;color:var(--muted);font-weight:500}

.kf-photo{border:1.5px dashed var(--cream-3);border-radius:12px;padding:17px 14px;text-align:center;cursor:pointer;
  background:var(--bg);transition:.16s}
.kf-photo:hover{border-color:var(--accent);background:var(--accent-soft)}
.kf-photo svg{width:25px;height:25px;stroke:var(--accent-warm);fill:none;stroke-width:1.5;stroke-linecap:round;stroke-linejoin:round}
.kf-photo b{display:block;margin-top:9px;font-size:.89rem}
.kf-photo em{display:block;font-style:normal;margin-top:4px;font-size:.76rem;color:var(--muted);line-height:1.4}

.kf-styles{display:flex;gap:10px;overflow-x:auto;padding:2px 2px 8px;scroll-snap-type:x mandatory}
.kf-st{flex:0 0 110px;scroll-snap-align:start;border:2px solid var(--border);border-radius:11px;overflow:hidden;
  cursor:pointer;background:none;padding:0;font:inherit}
.kf-st svg{display:block;width:100%;height:80px}
.kf-st span{display:block;padding:7px 6px;font-size:.76rem;font-weight:500;background:var(--bg);color:var(--muted)}
.kf-st[aria-pressed=true]{border-color:var(--accent)}
.kf-st[aria-pressed=true] span{color:var(--accent-warm);font-weight:600}

.kf-ops{display:flex;flex-wrap:wrap;gap:8px}
.kf-op{background:var(--bg);border:1.5px solid var(--border);border-radius:99px;padding:8px 14px;cursor:pointer;
  font:inherit;font-size:.83rem;color:var(--muted)}
.kf-op[aria-pressed=true]{background:var(--accent-soft);border-color:var(--accent);color:var(--accent-warm);font-weight:500}

.kf-when{display:grid;grid-template-columns:repeat(3,1fr);gap:9px}
.kf-wh{background:var(--bg);border:1.5px solid var(--border);border-radius:12px;padding:12px 10px;cursor:pointer;text-align:left;font:inherit}
.kf-wh svg{width:18px;height:18px;stroke:var(--muted);fill:none;stroke-width:1.6;stroke-linecap:round;stroke-linejoin:round}
.kf-wh b{display:block;margin-top:8px;font-size:.83rem;line-height:1.2;color:var(--text)}
.kf-wh small{display:block;margin-top:4px;font-size:.71rem;color:var(--muted);line-height:1.35}
.kf-wh[aria-pressed=true]{border-color:var(--accent);background:var(--accent-soft)}
.kf-wh[aria-pressed=true] svg{stroke:var(--accent-warm)}
.kf-wh[aria-pressed=true] b{color:var(--accent-warm)}

.kf-legal{display:flex;gap:10px;align-items:flex-start;font-size:.75rem;color:var(--muted);line-height:1.5}
.kf-legal input{width:16px;height:16px;flex:none;margin-top:2px;accent-color:var(--accent)}
.kf-legal b{color:var(--text)}

.kf-done{text-align:center;padding:8px 0 4px}
.kf-tick{width:54px;height:54px;border-radius:50%;background:var(--accent-soft);border:1px solid rgba(196,18,47,.3);display:inline-grid;place-items:center}
.kf-tick svg{width:26px;height:26px;stroke:var(--accent-warm);fill:none;stroke-width:2.2;stroke-linecap:round;stroke-linejoin:round}
.kf-done h4{font-family:var(--font-head);margin:16px 0 0;font-size:1.2rem;letter-spacing:-.02em}
.kf-done>p{margin:9px 0 0;color:var(--muted);font-size:.9rem;line-height:1.55}
.kf-done>p b{color:var(--text);font-weight:600}
.kf-next{margin-top:20px;text-align:left;border:1px solid var(--border);border-radius:12px;padding:16px;background:var(--bg-soft)}
.kf-next>span{display:block;font-size:.68rem;font-weight:700;letter-spacing:.09em;text-transform:uppercase;color:var(--muted);margin-bottom:12px}
.kf-next ol{margin:0;padding:0;list-style:none;counter-reset:kn}
.kf-next li{counter-increment:kn;display:flex;gap:11px;font-size:.85rem;line-height:1.5;padding:9px 0;color:var(--muted)}
.kf-next li+li{border-top:1px solid var(--border-soft)}
.kf-next li::before{content:counter(kn);flex:none;width:20px;height:20px;border-radius:50%;
  background:var(--accent);color:#fff;
  font-size:.7rem;font-weight:700;display:grid;place-items:center;margin-top:1px}
.kf-next li b{color:var(--text);font-weight:600}
.kf-small{margin-top:16px;font-size:.74rem;color:var(--muted);line-height:1.5}

.kf-foot{display:flex;gap:11px;padding:16px 24px 20px;border-top:1px solid var(--border);flex:none}
.kf-btn{flex:1;border:0;border-radius:var(--radius-btn);padding:13px;font:inherit;font-size:.93rem;font-weight:600;cursor:pointer;
  background:var(--accent);color:#fff;transition:.15s;font-family:var(--font-head)}
.kf-btn:hover{background:var(--accent-ink)}
.kf-btn[disabled]{background:var(--card-2);color:var(--faint);cursor:not-allowed}
.kf-btn.sec{flex:0 0 34%;background:transparent;border:1px solid var(--cream-3);color:var(--text)}
.kf-btn.sec:hover{border-color:var(--ink);background:transparent}
.kf-tag{position:absolute;top:-13px;left:50%;transform:translateX(-50%);background:var(--ink);
  color:#fff;font-size:.7rem;font-weight:700;padding:5px 15px;border-radius:999px;letter-spacing:.05em;white-space:nowrap;z-index:2}
.kf-holder{position:relative}


/* =============== PÁGINAS LEGALES =============== */
.legal-head{padding-block:48px 8px}
.legal-head .crumbs{font-size:.8rem;color:var(--faint);margin-bottom:14px;display:flex;gap:8px}
.legal-head .crumbs a:hover{color:var(--accent)}
.legal-head h1{font-size:clamp(1.8rem,3vw,2.4rem);font-weight:700;letter-spacing:-.025em}
.legal-head .upd{margin-top:8px;font-size:.82rem;color:var(--faint)}
.legal-wrap{padding-block:28px 88px}
.legal{display:grid;grid-template-columns:220px 1fr;gap:32px;align-items:start}
.legal-toc{position:sticky;top:96px;display:grid;gap:2px;font-size:.84rem;background:var(--white);border:1px solid var(--line);border-radius:var(--radius);padding:18px 18px}
.legal-toc b{font-family:var(--font-head);font-size:.72rem;letter-spacing:.08em;text-transform:uppercase;color:var(--muted);margin-bottom:8px}
.legal-toc a{color:var(--muted);padding:5px 8px;border-radius:6px}
.legal-toc a:hover{color:var(--accent);background:var(--cream)}
.legal-body{max-width:820px;color:var(--text);background:var(--white);border:1px solid var(--line);border-radius:var(--radius);padding:40px 44px}
.legal-body h2{font-size:1.15rem;margin:36px 0 10px;scroll-margin-top:96px}
.legal-body h2:first-child{margin-top:0}
.legal-body h3{font-size:.98rem;margin:20px 0 8px}
.legal-body p,.legal-body li{color:#4D4640;font-size:.92rem;line-height:1.72}
.legal-body p+p{margin-top:12px}
.legal-body ul{margin:12px 0 0 20px;display:grid;gap:8px}
.legal-body a{color:var(--accent);text-decoration:underline;text-underline-offset:2px}
.legal-body strong{color:var(--ink)}
.legal-body .titular{font-size:.86rem;color:var(--muted)}
.legal-note{padding:16px 18px;border-radius:12px;background:var(--cream);border:1px solid var(--line);font-size:.9rem;color:var(--muted);margin-bottom:32px}
.legal-note b{color:var(--ink)}
.id-card{display:grid;grid-template-columns:180px 1fr;border:1px solid var(--line);border-radius:12px;overflow:hidden;margin-top:14px}
.id-card dt,.id-card dd{padding:12px 16px;border-bottom:1px solid var(--line);font-size:.94rem}
.id-card dt{background:var(--cream);font-weight:600;color:var(--ink)}
.id-card dd{color:#4D4640}
.id-card dt:last-of-type,.id-card dd:last-of-type{border-bottom:0}
.legal-body .table-wrap{margin-top:16px}
.legal-body table.cmp{min-width:680px;font-size:.84rem}
.legal-body table.cmp td{color:#4D4640}
.legal-body table.cmp thead th{font-size:.8rem;background:var(--cream)}
mark.todo{background:#FFF1C2;color:#7A4B00;padding:1px 6px;border-radius:4px;font-weight:600}
@media(max-width:900px){.legal{grid-template-columns:1fr;gap:20px}.legal-toc{position:static}}
@media(max-width:560px){.legal-body{padding:26px 20px}.id-card{grid-template-columns:1fr}.id-card dt{border-bottom:0}}

/* nota bajo el precio (precios) */
.plan .price-note a{color:var(--accent);font-weight:600;text-decoration:underline;text-underline-offset:2px}

/* dos secciones seguidas sobre el mismo crema: sin doble hueco */
.section:not(.bg-paper):not(.bg-sand):not(.bg-ink)+.section:not(.bg-paper):not(.bg-sand):not(.bg-ink){padding-top:0}


/* =====================================================================
   v3 · "Hecho a mano" (octubre 2026)
   Lenguaje de presupuesto y de lámina de arquitecto: filetes finos en
   lugar de tarjetas, capítulos numerados, titulares en serif, cifras
   grandes, notas manuscritas puntuales y un sello. Sin iconos, sin
   píldoras, sin rejillas decorativas.
   ===================================================================== */
:root{
  --font-head:'Newsreader','Iowan Old Style','Georgia',serif;
  --font-ui:'Inter','Segoe UI',Roboto,Arial,sans-serif;
  --font-hand:'Caveat','Segoe Print','Bradley Hand',cursive;
  --radius:4px;--radius-sm:3px;--radius-btn:3px;
  --shadow-1:none;
  --shadow-2:0 1px 0 rgba(28,25,23,.06),0 22px 40px -30px rgba(28,25,23,.38);
  --shadow-feat:none;
  --rule:var(--ink);
}
/* componentes de interfaz: siguen en Inter, no en el serif de titulares */
.btn,.kf-btn,.link-arrow,.brand,.nav-links,.mobile-menu,.topbar,.app,.kf,.legal-head,.legal-toc,.legal-body h2,.legal-body h3,
table.cmp,.tl-pt,.foot-grid h4,.doc,.field,.form-card .fc-k,.contact-side,.crumbs,.faq summary small,.cmp-note{--font-head:var(--font-ui)}
h1,h2,h3,h4{font-weight:500;letter-spacing:-.018em;line-height:1.06}
.h-xl{font-size:clamp(2.9rem,6.4vw,5.1rem);font-weight:500;letter-spacing:-.028em;line-height:.99}
.h-lg{font-size:clamp(2.15rem,4.2vw,3.5rem);font-weight:500;letter-spacing:-.024em;line-height:1.03}
.h-xl .accent,.h-lg .accent,h1 .accent,h2 .accent{font-style:italic;font-weight:500}
.lead{color:#5F5852}
body{background:var(--cream)}

/* ---- cabecera ---- */
.topbar{background:var(--cream);border-bottom:1px solid var(--line)}
.site-header{background:rgba(248,244,239,.97);border-bottom:1px solid var(--ink)}
.brand .mark{border-radius:2px}
.nav-links>a:not(.btn){border-radius:0;padding:8px 12px}
.nav-links>a:not(.btn):hover{background:none;color:var(--accent)}
.nav-links>a[aria-current="page"]{background:none;box-shadow:inset 0 -2px 0 var(--accent)}
.nav-ln{font-size:.9rem;font-weight:500;color:var(--muted);padding:6px 4px}
.nav-ln:hover{color:var(--accent)}
.menu-btn{border-radius:3px;background:transparent;border-color:var(--ink)}
.mobile-menu{background:var(--cream)}

/* ---- botones ---- */
.btn{border-radius:3px;font-family:var(--font-ui);font-weight:600;letter-spacing:0}
.btn-primary.btn-lg::after,.cta-band .btn-primary::after{content:"→";font-weight:500;transition:transform .2s}
.btn-primary.btn-lg:hover::after,.cta-band .btn-primary:hover::after{transform:translateX(4px)}
.btn-line{background:transparent;border-color:var(--ink)}
.btn-line:hover{background:var(--ink);color:#fff}
.link-arrow{border-bottom:1px solid var(--accent);font-family:var(--font-ui);font-weight:600}
.link-arrow::after{content:"→";color:var(--accent);transition:transform .2s}
.link-arrow:hover::after{transform:translateX(4px)}

/* ---- capítulos numerados ---- */
main{counter-reset:cap}
.sec-head{border-top:1px solid var(--rule);padding-top:20px;max-width:none;margin-bottom:56px}
.sec-head.center{max-width:none}
.sec-head.center>*{max-width:780px}
.sec-head>*{min-width:0}
.eyebrow{display:flex;align-items:baseline;gap:14px;width:100%;max-width:none;background:none;border:0;border-radius:0;padding:0;
  font-family:var(--font-ui);font-size:.76rem;font-weight:600;letter-spacing:.1em;text-transform:uppercase;color:var(--muted)}
.eyebrow::before{content:counter(cap,decimal-leading-zero);counter-increment:cap;width:auto;height:auto;border-radius:0;background:none;
  font-family:var(--font-head);font-style:italic;font-weight:500;font-size:1.25rem;letter-spacing:0;text-transform:none;color:var(--accent)}
.eyebrow.light{background:none;border:0;color:#BDB4AB}
.eyebrow.light::before{background:none;color:var(--accent-light)}
.sec-head.center .eyebrow{justify-self:stretch;justify-content:center}
.sec-head h2,.sec-head .h-lg{margin-top:20px!important}
.founder .eyebrow::before,.page-hero .eyebrow::before{content:none}
.page-hero .eyebrow{width:auto;color:var(--accent)}
.sec-head.center h2{margin-top:20px!important}
.bg-ink .sec-head{border-top-color:rgba(255,255,255,.4)}

/* ---- secciones ---- */
.section{padding-block:96px}
.bg-paper{background:var(--cream-2)}
.bg-sand{background:var(--cream-2)}
.section.bg-ink{margin-inline:0;border-radius:0}

/* ---- inicio (hero) ---- */
.hero{padding-block:72px 88px}
.hero-kicker{font-size:.92rem;color:var(--muted);margin-bottom:26px;padding-bottom:12px;border-bottom:1px solid var(--line);max-width:max-content}
.hero-kicker b{color:var(--accent);font-weight:600}
.hero-proof{display:block;margin-top:38px;padding-top:16px;border-top:1px solid var(--line);max-width:50ch;font-size:.9rem;color:var(--muted);line-height:1.65}
.hand-u{position:relative;display:inline-block;color:var(--accent);font-style:italic}
.hand-u .scribble{position:absolute;left:-1%;bottom:-.1em;width:102%;height:.2em;fill:none;stroke:var(--accent);stroke-width:3.2;stroke-linecap:round;stroke-linejoin:round;vector-effect:non-scaling-stroke;opacity:.9}
.hand-u .scribble path{vector-effect:non-scaling-stroke}

/* ---- panel de la app (mockup) ---- */
.app{border-radius:4px;border-color:#D9CFC3;box-shadow:var(--shadow-2)}
.app-top{background:var(--cream-2)}
.app-top i{display:none}
.app-top .url{border-radius:2px;margin-left:0}
.app-side span{border-radius:2px;padding:7px 10px}
.app-side .k{border-radius:2px}
.kpi{border-radius:2px;background:var(--cream)}
.app-h .st{border-radius:2px}
.app-total{border-radius:2px}
.app-btn{border-radius:2px}
.kpi b,.app-total .sum,.app-h h4{font-family:var(--font-ui)}
.hero-visual{padding-bottom:0}

/* ---- franja de tipos de obra ---- */
.scope{background:transparent;border-block:1px solid var(--rule);border-bottom-color:var(--line)}
.scope .container{min-height:0;padding-block:22px;gap:12px 40px}
.scope .lbl{max-width:none;font-size:.74rem;letter-spacing:.1em}
.scope-list{font-family:var(--font-head);font-style:italic;font-size:clamp(1.15rem,2vw,1.5rem);color:var(--ink);letter-spacing:-.01em}

/* ---- antes / después y cajetín ---- */
.ba{border-radius:2px;box-shadow:none}
.ba .lbl{border-radius:2px;font-family:var(--font-ui);letter-spacing:.02em;backdrop-filter:none;background:rgba(255,255,255,.94)}
.ba .knob{box-shadow:0 2px 10px rgba(0,0,0,.28)}
.ba-meta{display:grid;grid-template-columns:auto 1.1fr 1.4fr 1.3fr;gap:0;margin-top:0;border:1px solid var(--ink);border-top:0;font-size:.8rem;color:var(--muted)}
.ba-meta span{background:transparent;border:0;border-right:1px solid var(--ink);border-radius:0;padding:10px 16px;line-height:1.4}
.ba-meta span:last-child{border-right:0}
.ba-meta .plate{font-weight:700;letter-spacing:.12em;text-transform:uppercase;font-size:.7rem;color:var(--accent);display:flex;align-items:center}
@media(max-width:860px){.ba-meta{grid-template-columns:1fr 1fr}.ba-meta span{border-bottom:1px solid var(--ink)}.ba-meta span:nth-child(2n){border-right:0}.ba-meta span:nth-last-child(-n+2){border-bottom:0}}
@media(max-width:520px){.ba-meta{grid-template-columns:1fr}.ba-meta span{border-right:0}.ba-meta span:nth-last-child(2){border-bottom:1px solid var(--ink)}}
.hand-note{position:absolute;right:7%;top:-62px;z-index:2;font-family:var(--font-hand);font-weight:600;font-size:1.55rem;line-height:1;color:var(--accent);transform:rotate(-3deg);display:flex;align-items:flex-start;gap:4px;pointer-events:none}
.hand-note svg{width:46px;height:34px;margin-top:10px;fill:none;stroke:var(--accent);stroke-width:2.2;stroke-linecap:round;stroke-linejoin:round}
@media(max-width:760px){.hand-note{display:none}}

/* ---- cifras (banda oscura) ---- */
.stats{gap:0}
.stat{background:none;border:0;border-left:1px solid rgba(255,255,255,.22);border-radius:0;padding:4px 26px 6px}
.stat:first-child{border-left:0;padding-left:0}
.stat .num{font-family:var(--font-head);font-weight:400;letter-spacing:-.03em}
.stat .num small{font-family:var(--font-ui)}
.stat p{max-width:26ch}
@media(max-width:900px){.stat{padding:20px 0 0;border-left:0;border-top:1px solid rgba(255,255,255,.22);margin-bottom:22px}.stat:first-child{padding-left:0}.stats{gap:0 32px}}
@media(max-width:480px){.stats{gap:0}}
.stats.on-light .stat{background:none;border-color:var(--line)}

/* ---- columnas con filete (antes eran tarjetas) ---- */
.grid-3,.grid-2,.grid-4{gap:0 44px}
.card{background:transparent;border:0;border-top:1px solid var(--rule);border-radius:0;padding:22px 0 30px}
.card h3{font-size:1.55rem;font-weight:500;margin-bottom:10px;letter-spacing:-.012em}
.card p{color:#5F5852}
.card .metric{margin-top:16px;padding:0;background:none;border-radius:0;font-family:var(--font-head);font-style:italic;font-weight:400;font-size:1.12rem;color:var(--accent);display:block}
.card.hover:hover{box-shadow:none;transform:none}
.grid-2 .card{padding-bottom:36px}

.steps{gap:0 44px}
.step{background:none;border:0;border-top:1px solid var(--rule);border-radius:0;padding:22px 0 8px}
.step .n{display:inline;width:auto;height:auto;border-radius:0;background:none;font-family:var(--font-head);font-style:italic;font-weight:400;font-size:3.1rem;line-height:1;color:var(--accent);letter-spacing:-.02em}
.step .when{background:none;border:0;border-radius:0;padding:0;margin-left:12px;font-size:.74rem;letter-spacing:.1em;text-transform:uppercase;color:var(--muted);vertical-align:12px}
.step h3{font-size:1.55rem;font-weight:500;margin:14px 0 10px}
.step p{color:#5F5852}
.step .who{border-top:1px dotted #BDB2A6;margin-top:22px;padding-top:14px;font-family:var(--font-hand);font-weight:600;font-size:1.3rem;color:var(--ink);letter-spacing:0}
.step .who::before{content:"↳ ";color:var(--accent)}

.levers{gap:0 36px}
.lever{background:none;border:0;border-top:1px solid var(--rule);border-radius:0;padding:20px 0 6px}
.lever .k{background:none;border:0;border-radius:0;padding:0;font-size:.74rem;letter-spacing:.1em}
.lever h3{font-size:1.4rem;font-weight:500}
.lever p{color:#5F5852}
.lever .fig{border-top:1px dotted #BDB2A6;font-weight:400;font-size:2rem;letter-spacing:-.02em}
.lever .fig small{font-family:var(--font-ui)}

/* ---- lo que ve cada uno ---- */
.pane{border-radius:3px;padding:38px 36px}
.pane.cli{background:var(--white);border:1px solid var(--ink)}
.pane .who{background:none;border:0;border-radius:0;padding:0;font-size:.74rem;letter-spacing:.1em;color:var(--accent)}
.pane.pro .who{background:none;border:0;color:var(--accent-light)}
.pane h3{font-size:1.9rem;font-weight:500;margin:12px 0 22px}
.pane .none{border-radius:0;background:none;border-top:1px dotted #BDB2A6;padding:16px 0 0;font-size:.9rem}
.pane.pro .none{background:none;border-top-color:rgba(255,255,255,.25)}
.asym{gap:0}
.asym-kicker{font-family:var(--font-head);font-weight:500;font-size:clamp(1.4rem,2.6vw,2rem);letter-spacing:-.015em}
.asym-kicker em{font-style:italic}
/* marcador de lista: un filete rojo corto, dibujado, no un icono */
.pane li,.checks li,.plan li{align-items:baseline}
.pane li::before,.checks li::before,.plan li::before{content:"";flex:none;width:13px;height:1.5px;background:var(--accent);transform:translateY(-.3em)}
.pane.pro li::before,.bg-ink .checks li::before,.founder .checks li::before{background:var(--accent-light)}
.checks li{gap:14px}

/* ---- cronograma ---- */
.tl{border-radius:3px;border-color:var(--line)}
.tl.kota{border:1.5px solid var(--accent)}

/* ---- tablas ---- */
.table-wrap{border-radius:3px;border:1px solid var(--ink);background:transparent}
table.cmp th,table.cmp td{border-bottom:1px dotted #CFC4B7}
table.cmp thead th{background:transparent;border-bottom:1px solid var(--ink)}
table.cmp tbody tr:hover td{background:transparent}
table.cmp th.hl,table.cmp td.hl{background:rgba(196,18,47,.045)}
table.cmp thead th.hl{box-shadow:inset 0 3px 0 var(--accent)}
table.cmp tbody tr:hover td.hl{background:rgba(196,18,47,.07)}

/* ---- precios ---- */
.page-hero.centered h1,.page-hero h1{font-weight:500;letter-spacing:-.025em}
.page-hero{padding-block:68px 56px}
.page-hero .hero-chips{gap:6px 0;margin-top:26px;color:var(--muted)}
.page-hero .hero-chips span{background:none;border:0;border-radius:0;padding:0;font-size:.92rem}
.page-hero .hero-chips span+span::before{content:"·";margin:0 14px;color:var(--faint)}
.page-hero .hero-chips b{font-family:var(--font-ui);font-weight:600}
.page-hero .ph-aside{gap:0}
.page-hero .ph-aside div{background:none;border:0;border-top:1px solid var(--rule);border-radius:0;padding:14px 0 16px}
.page-hero .ph-aside div b{font-family:var(--font-head);font-weight:500;font-size:2.3rem}

.plans{gap:0;max-width:1120px;border:1px solid var(--ink);border-radius:3px;background:var(--white)}
.plan{background:transparent;border:0;border-right:1px solid var(--ink);border-radius:0;padding:32px 28px 34px}
.plan:last-child{border-right:0}
.plan.featured{border:0;border-right:1px solid var(--ink);background:#FFFDFB;box-shadow:inset 0 4px 0 var(--accent)}
.plan .pop{top:0;left:28px;transform:translateY(-50%);border-radius:2px;font-family:var(--font-ui);letter-spacing:.1em;text-transform:uppercase;font-size:.66rem;padding:5px 10px}
.plan h3{font-size:2.1rem;font-weight:500}
.plan .price{font-family:var(--font-head);font-weight:500;font-size:3.1rem;letter-spacing:-.03em;margin-top:22px}
.plan .price small{font-family:var(--font-ui);font-size:.88rem}
.plan ul{border-top:1px solid var(--ink);padding-top:20px}
.plan li{font-size:.94rem}
.plan li .badge-new{font-family:var(--font-hand);font-size:1.25rem;font-weight:600;letter-spacing:0;text-transform:none;background:none;border-radius:0;padding:0;margin-left:8px;vertical-align:baseline;display:inline-block;transform:rotate(-5deg);color:var(--accent)}
.plan .btn{border-radius:3px}
@media(max-width:960px){.plans{grid-template-columns:1fr;max-width:520px}.plan,.plan.featured{border-right:0;border-bottom:1px solid var(--ink)}.plan:last-child{border-bottom:0}}

.founder{border-radius:3px}
.founder h3{font-weight:500}
.founder .price{font-family:var(--font-head);font-weight:400;letter-spacing:-.035em}
.founder .was b{border-radius:2px}
.founder .r{position:relative}
.stamp{position:absolute;top:28px;right:30px;transform:rotate(-8deg);text-align:center;font-family:var(--font-ui);font-weight:700;font-size:.72rem;line-height:1.35;letter-spacing:.14em;text-transform:uppercase;color:var(--accent-light);border:2px solid var(--accent-light);border-radius:4px;padding:8px 14px 7px;opacity:.92}
.stamp small{display:block;font-size:.62rem;font-weight:600;letter-spacing:.18em;margin-top:2px;opacity:.85}
@media(max-width:900px){.stamp{top:20px;right:22px}}

/* ---- FAQ ---- */
.faq{background:none;border:0;border-top:1px solid var(--rule);border-radius:0;padding:0}
.faq details+details{border-top:1px solid var(--line)}
.faq details:last-child{border-bottom:1px solid var(--line)}
.faq summary{font-family:var(--font-head);font-weight:500;font-size:1.28rem;letter-spacing:-.01em;padding:22px 0}
.faq summary::after{content:"+";flex:none;font-family:var(--font-ui);font-weight:300;font-size:1.8rem;line-height:1;color:var(--accent);transition:transform .2s}
.faq details[open] summary::after{content:"–"}
.faq details p{padding-bottom:24px}

/* ---- equipo ---- */
.member{background:none;border:0;padding:0}
.member .ph{border-radius:2px}
.member .meta{padding:14px 0 0}
.member h3{font-size:1.55rem;font-weight:500}
.member .role{font-family:var(--font-ui);font-size:.74rem;letter-spacing:.1em;text-transform:uppercase}

/* ---- llamada final ---- */
.cta-band{border-radius:3px;padding:60px 56px}
.cta-band::after{content:none}
.cta-band h2{font-weight:500;font-size:clamp(2rem,3.8vw,3.1rem);letter-spacing:-.022em}
.cta-band .btn-primary{border-radius:3px}

/* ---- contacto ---- */
.form-card{border-radius:3px;padding:36px 32px}
.form-card.hi{border:1.5px solid var(--accent)}
.form-card .fc-k{background:none;border-radius:0;padding:0;letter-spacing:.1em}
.form-card h3{font-size:1.9rem;font-weight:500}
.form-card .badges{gap:4px 0}
.form-card .badges span{background:none;border:0;border-radius:0;padding:0;font-size:.8rem;color:var(--muted);font-weight:500}
.form-card .badges span+span::before{content:"·";margin:0 10px;color:var(--faint)}
.field input,.field select,.field textarea,.kf input,.kf select,.kf textarea{border-radius:3px}
.form-msg{border-radius:3px}
.contact-side>a,.contact-side>div{border-radius:0;border:0;border-top:1px solid var(--rule);background:none;padding:18px 0}
.contact-side{gap:0 32px}
.contact-side b{font-weight:600}
.contact-side>a:hover b{color:var(--accent)}
.contact-side>a:hover{border-color:var(--rule)}

/* ---- demo del formulario del cliente ---- */
.kf{border-radius:4px}
.kf svg{display:none!important}
.kf-st svg{display:none!important}
.kf-sp,.kf-wh{border-radius:3px}
.kf-sp{padding:13px 6px}
.kf-size,.kf-photo,.kf-room,.kf-note,.kf-next,.kf-st{border-radius:3px}
.kf-op{border-radius:3px}
.kf-st{flex:0 0 auto}
.kf-st span{padding:9px 14px}
.kf-room-h{padding:11px 14px}
.kf-tick{border-radius:3px;width:46px;height:46px}
.kf-tick::after{content:"✓";font-size:1.5rem;color:var(--accent);font-weight:700}
.kf-tag{border-radius:2px;letter-spacing:.1em;text-transform:uppercase;font-size:.66rem}
.kf-next li::before{border-radius:2px}
.kf-photo b::before{content:"+ ";color:var(--accent)}

/* ---- varios ---- */
.soon{border-radius:3px;background:transparent;border:1px dashed #BDB2A6;padding:18px 22px}
.learn div{border-radius:3px;background:transparent;border:0;border-top:1px solid var(--rule);padding:18px 0}
.learn .n{border-radius:0;background:none;color:var(--accent);font-family:var(--font-head);font-style:italic;font-weight:400;font-size:1.7rem;width:auto;height:auto;display:block;line-height:1}
.doc{border-radius:3px}
.doc .tag{border-radius:2px}
.doc-img,.doc-range{border-radius:2px}
.doc h4{font-family:var(--font-head);font-weight:500}
.doc-range .val{font-family:var(--font-head);font-weight:500}

/* ---- pie ---- */
.site-footer{background:var(--cream-2);border-top:1px solid var(--ink);margin-top:0}
.foot-tags{margin-top:18px;font-size:.78rem;color:var(--faint);line-height:1.7;max-width:46ch}
.foot-bottom{border-top-color:#D9CFC3}

/* ---- legales ---- */
.legal-toc,.legal-body,.id-card,.legal-note{border-radius:3px}
.legal-body{border-color:var(--line)}
.legal-head h1{font-weight:500}

/* ajustes finos v3 */
.hero-kicker{display:block;max-width:none;border-bottom-color:var(--rule);padding-bottom:14px;margin-bottom:30px}
.ba-wrap{margin-top:46px}
.hand-note{top:-58px;right:4%}
.pane li::before,.checks li::before,.plan li::before{height:2px;transform:translateY(-.28em)}
.forms>*{min-width:0}
@media(max-width:900px){.forms{grid-template-columns:minmax(0,1fr)}}
@media(max-width:520px){.form-card{padding:28px 18px}}

/* =====================================================================
   v4 · cabecera invertida, marca más grande, dossier descargable
   ===================================================================== */
.nav{min-height:78px}
.brand{gap:12px}
.brand .mark{font-size:1rem;padding:9px 11px 9px 14px;letter-spacing:.16em}
.brand .name{font-size:1.45rem;font-weight:600;letter-spacing:-.015em}
.topbar{border-top:0;border-bottom:1px solid var(--line)}
.topbar .container{min-height:38px}
html{scroll-padding-top:96px}
@media(max-width:520px){.brand .mark{font-size:.9rem}.brand .name{font-size:1.3rem}.nav{min-height:70px}}

/* tarjeta del dossier (correspondiente a la portada del PDF) */
.doc-img.k{aspect-ratio:4/3;margin:16px 0 0}
.doc-img.k img{object-position:center 62%}
.doc .doc-inc b+b{margin-left:2px}

/* banda de descarga */
.dl-band{margin-top:80px;display:grid;grid-template-columns:1fr 1.05fr;gap:48px;align-items:center;background:var(--white);border:1px solid var(--ink);border-radius:3px;padding:44px 48px;overflow:hidden}
.dl-k{display:block;font-size:.74rem;font-weight:600;letter-spacing:.1em;text-transform:uppercase;color:var(--accent);margin-bottom:12px}
.dl-text h3{font-size:clamp(1.7rem,2.8vw,2.3rem);font-weight:500;letter-spacing:-.02em;line-height:1.08;margin-bottom:14px}
.dl-text p{color:#5F5852;max-width:46ch;margin-bottom:26px}
.dl-meta{display:inline-block;margin-left:16px;font-size:.84rem;color:var(--muted)}
.dl-pages{display:flex;justify-content:center;align-items:flex-start;gap:0;padding:6px 0 0}
.dl-pages img{width:31%;height:auto;border:1px solid #D9CFC3;border-radius:2px;background:#fff;box-shadow:0 1px 0 rgba(28,25,23,.05),0 20px 30px -24px rgba(28,25,23,.45);transition:transform .25s ease}
.dl-pages img:nth-child(1){transform:rotate(-2.2deg) translateY(10px)}
.dl-pages img:nth-child(2){transform:translateY(-6px);margin-inline:-3%;position:relative;z-index:2}
.dl-pages img:nth-child(3){transform:rotate(2deg) translateY(12px)}
.dl-pages:hover img:nth-child(1){transform:rotate(-3.4deg) translate(-8px,6px)}
.dl-pages:hover img:nth-child(3){transform:rotate(3.2deg) translate(8px,8px)}
.dl-pages:hover img:nth-child(2){transform:translateY(-12px)}
@media(max-width:960px){.dl-band{grid-template-columns:1fr;gap:36px;padding:34px 24px;margin-top:56px}.dl-pages{padding-bottom:16px}}
@media(max-width:520px){.dl-meta{display:block;margin:12px 0 0}.dl-text .btn{width:100%;white-space:normal}}
a[download].btn-primary::after{content:"↓"!important}
a[download].btn-primary:hover::after{transform:translateY(3px)!important}